Lookout Will Soon Have a Sister

The journey of Lookout Santa Cruz from its inception during the challenging days of the pandemic in November 2020 to its current phase of expansion is a testament to the power of community support and commitment to factual, trustworthy journalism. Over the span of three and a half years, the organization has grown significantly, fueled by the membership, readership, advertising revenue, and encouraging feedback from its supporters. Many joined at the very start, with others coming aboard as the organization proved its worth by working tirelessly to serve the community with reliable reporting.

This collective effort and demonstrated support have paved the way for Lookout Santa Cruz to embark on an expansion plan, starting with Eugene-Springfield, with plans to reach further locations in time. This expansion is driven by the hope and confirmation that when given the opportunity, communities across the country are eager to support initiatives that promote transparency and integrity in reporting.

Central to Lookout Santa Cruz’s success and its expansion aspirations is its dedicated team. The organization operates on a mission-centric model that not only focuses on speed and efficiency in business operations but also deeply values community connection and the achievement of community goals. It is this team of committed individuals that brings the model to life, ensuring that the organization can replicate its commitment and high-quality service in new communities. As Lookout Santa Cruz steps into its next chapter, it continues to inspire and prove that with the right support and team, growth and positive impact are within reach. This story serves as a beacon for other communities and organizations, emphasizing the crucial role of collective effort in achieving significant milestones.