INNOVATION NEWS
Check out our news highlights and archive here.
NOTE: Our blogs are typically “assisted by AI”. We use AI to assist us in research and style the way a human editor would.
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New Tech Returns to River Row on October 7
On Wednesday, October 7, at 6 pm, Santa Cruz Works New Tech returns to River Row with four fast-paced presentations!
Santa Cruz Has a Waste Problem. We Built the Fix.
Revida founder Alex Ponik makes the case for a fully managed reusable cup service that helps Santa Cruz events, venues, and workplaces cut single-use waste and costs without changing operations. Revida presents at SCWorks New Tech on October 7, 2026.
West Coast Community Bancorp Begins Trading on Nasdaq
West Coast Community Bancorp has officially begun trading on Nasdaq under the ticker WCCB, increasing its visibility with investors and expanding access to public markets.
KRML Moves to Golden State Theater
This article from the KRML team, discusses their move to the Golden State Theater.
From North Carolina to Scotts Valley: Feanix Bio brings AI-powered dairy genetics to Santa Cruz County
Feanix Bio has moved its headquarters from North Carolina to Scotts Valley, bringing an AI-powered dairy genetics platform that ranks every cow by her value to the farm. CEO Mitchell Angove presents at SCWorks New Tech on October 7, 2026.
The Expansions You Can’t See: How technology has democratized global hiring, but at the same time made it invisible.
Employer of Record providers let companies hire abroad without entities, leases, or filings, making expansion invisible to economic developers. Lukas Sieber's Upsite Systems uses public data to map where companies operate and hire. Upsite presents at SCW New Tech on October 7.
Women in Venture Panel and Networking Event
The fourth semi-annual Women in Venture event gathered founders, investors, and allies at UC Santa Cruz on September 17. Four UCSC-affiliated startups showcased, and a Hilary Bryant–moderated panel tackled closing the funding gap, elevating female check-writers, and building intentional mentorship.
Firtop: Stop Deciding on Stale Numbers
Santa Cruz locals Eric and Emily Helbush launched Firtop to give small businesses real-time books. Its agentic layer sits atop QuickBooks, Xero, and existing tools, closing continuously instead of monthly. Firtop presents at the monthly New Tech on October 7.
Employers Wanted: Hire a Local Intern and Get Reimbursed Up to $10K
Applications are now open for Cohort 2 of the AHSC Internship Opportunity program. If you are an employer seeking to host an intern at your organization or business, please apply by October 9.
PVUSD Calls for Industry Partners
More than 3,600 PVUSD students are earning college credits, industry certifications, and real-world skills through Career Technical Education. Local employers and educators are working together to build the Pajaro Valley's next generation of workers, business owners, and leaders. Learn how you can support the intiative.
Joby Completes First-Ever Fully Autonomous Flight Across the United States
Joby Aviation completed the first fully autonomous flight across the United States, traveling 3,199 miles from California to North Carolina with no control inputs from the onboard safety pilot. The milestone highlights the Santa Cruz-based company’s growing focus on autonomous aviation for commercial, emergency, and defense applications.
Don't Blame the Bomb.
AI isn't the villain — the people building it and the government refusing to govern it are. A lesson from WebEx's churn crisis, a Santa Cruz historian, and why accountability after the fact is no accountability at all.
We're All Tech Bros Now
"Tech bro" once described a specific guy in a specific vest. Now it covers billionaires, biologists, and your aunt with an iPad. A label that fits everyone describes no one.
They Said AI Would Make Engineers Obsolete
Philippe Kahn, Santa Cruz inventor of the camera phone, rejects claims that AI will replace engineers. Instead, he calls for "enlightened engineers" who pair rigor with humility and ask, "What happens when we build this?"
They Said Photography Wasn't Art, Either
Critics once dismissed the camera as a machine for failed painters. It took more than a century to win the museum wall. AI art is on the same path — moving much faster.
Cabrillo College Joins as Partner for AHSC Internship Opportunity Program Cohort 2
Cabrillo College joins Santa Cruz Works as a parter of Cohort 2 of the AHSC internship opportunity program to open doors for local student internships.
Apple’s New AI Siri
David Pogue tested Apple’s new AI Siri 125 ways and found it remarkably capable. It searches personal data, controls apps, understands screens and cameras, handles complex commands, and could dramatically reduce app-switching, Googling, and everyday phone fumbling.
Santa Cruz Can't Punish Joby by Breaking Its Own Promise
A candidate for mayor has told UCSC students the City should walk away from its agreement with Joby Aviation. Here's what the agreement actually says — and why breaking it would cost Santa Cruz, not Joby.
Calling Santa Cruz Companies in the Wrigley Building: Help Inspire the Next Generation of Innovators
Do you have an awesome company in the Wrigley building? Help inspire the next generation of innovators!
Help Rename Santa Cruz Works' Titans Event
We’re renaming our annual event and we want YOUR input! Help us rename Titans and you could win VIP tickets to our next event and more!

