Goodles Makes LinkedIn Top Startups 2025 List
Image credit: LinkedIn News
Santa Cruz-based brand Goodles has secured a coveted spot on the LinkedIn's Top Startups 2025: The 50 U.S. companies on the rise list, recognizing the innovative mac and cheese company as one of the most promising emerging businesses in the nation. This prestigious annual ranking highlights young companies that are not only experiencing rapid growth but are also proving to be exceptional places to build a career.
Goodles, which offers a line of "gooder" boxed mac and cheese featuring added protein, fiber, and nutrients from vegetables, has quickly carved out a notable niche in the competitive consumer packaged goods (CPG) market. Their inclusion on the 2025 list is a strong signal of the company's momentum and its success in attracting both consumer and professional attention.
The Data-Driven Path to the Top 50
LinkedIn's Top Startups list is unique because it's built entirely on proprietary data from the professional networking platform, offering a ground-level view of where employees and job seekers are placing their bets. The ranking criteria are focused on core elements of growth and demand, demonstrating that Goodles has excelled in key areas:
Employee Growth: A significant expansion in the company's workforce over the evaluation period.
Jobseeker Interest: High engagement with job postings and an increase in people viewing the company's LinkedIn page and career opportunities.
Member Engagement: Strong interaction with the company and its employees on the platform, indicating a high level of buzz and brand recognition.
Talent Attraction: The company's ability to successfully recruit top-tier professionals, particularly those moving from companies featured on the LinkedIn Top Companies list.
To be eligible for this list, companies must be U.S.-based, fully independent, privately held, and five years old or younger, solidifying the list as a true snapshot of America’s newest breakout businesses.