Did you miss our webinar with Confluent last week? Check out the recap and recording here to learn aobut Apache Katfka & Data Streaming for Startups.
Our Summer rooftop mixer was a huge success with over 250 attendees from CruzHacks 2025, Santa Cruz Launchpad 2025, and the usual suspects (the Santa Cruz entrepreneurial community). Such a beautiful venue at Anton Pacific. Photos by Genevieve Rico.
On May 21, 2025, twelve inspiring finalist teams pitched groundbreaking ideas—from AI-powered education and smart leak detection to artisan fragrances and climate-saving tech. Curious who won? Watch the video for a fast-paced recap of these bold innovators in action!
In its 8th year, Santa Cruz Launchpad 2025 was a huge success. Over the next 2 weeks, we will make a full story and videos of the events. For now, we have 2 collections of photos: Business Plan Pitch Competition, and Job Fair.
How do you know when to pivot your business and go from catching the small fish to the bigger ones?
Beaches, Books, Budgets, and Bots brought together innovators, thought leaders, and entrepreneurs for an unforgettable evening of insight, tech demos, and dynamic discussion. From political impacts on education and climate to cutting-edge AI startups, the event sparked ideas, collaboration, and meaningful connections at the beautiful Chaminade Spa & Resort.
Explore Santa Cruz Accelerates Demo Day highlights! One startup wins 1st place AND People’s Choice. Check out the innovative startups and the photos and recap of the night.
Jonathan Lo's presentation highlighted how Overstock achieved 12 consecutive quarters of positive EBITDA by mastering customer segmentation. By understanding specific customer needs and behaviors, they personalized marketing, boosting engagement and loyalty. Lo emphasized empathy and data as key drivers for long-term business success.
Massimo Arrigoni discussed product development, customer insights, and failures, emphasizing problem-solving and user-driven innovation at CEO Works Luncheon.
Did you miss our clinic with Sophia Cook from Larta Institute? Check out a recap and the recording here.
Did you miss our clinic with Michael Ashley on mastering strategic alignment in startups? Check out the recording!
The results are in from the Santa Cruz Works Accelerator Pitch Competition. It was a stellar night with great pitches from all 5 startups. The judges had a tough time with the scores being so close.
Did you miss our clinic Laura Kasper PhD yesterday? Check out the recap!
Did you miss the IP for Small Businesses webinar? Watch the recording here.
Did you miss the Startup Rumble? No worries, we’ve got a recap and recording for you!
We had a fantastic New Tech event on April 1, our first-ever fully virtual, sheltered-in-place meet-up! Thank you to all our sponsors, presenters, and guests.
On July 29, Santa Cruz Works hosted a powerful session led by Peggy Tierney Galvin, Chief Strategy Officer at Force4, unveiling one of the most urgent shifts in digital marketing: the rise of Generative Engine Optimization (GEO). For attendees seeking to stay ahead of the curve, Galvin’s message was clear—search as we’ve known it is dying, and AI-driven discovery is taking its place.