News Highlights

We don’t only report the news, we make the news. Our news highlights and archive here.

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Doug Erickson Doug Erickson

Why So Many Marketing Plans Fail

Are your marketing efforts yielding poor results? Are your tactical efforts grounded in strategy? Cassie Blom has some good advice for you.

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Doug Erickson Doug Erickson

March Marketing Madness

“The Ides of March” spelled doom for Julius Caesar. Wearing green might bring you luck. Santa Cruz Works brings a treasure chest of events.

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