Some of the region’s most interesting companies, makers, designers, and founders have come from spaces that never looked or felt like traditional offices. That is exactly what makes 108 High Road on Santa Cruz’s Lower Westside so compelling.

Santa Cruz County students from X Academy’s robotics teams earned first and third place at the 2026 MATE Monterey Bay Regional ROV Competition, sending Hephaestus Robotics to the World Championship in Canada. The win highlights local student talent, hands-on engineering, and the power of community-backed STEAM programs.

A look at the standout achievements of five innovative Santa Cruz companies that set the bar for excellence in 2024.

Showcase your holiday decorations in the City of Santa Cruz's 2024 Holiday Glow Guide and Contest for a chance to win prizes!

Video recording & transcripts of the panel discussion with candidates for 3rd District County Board of Supervisor and California 28th Assembly District.

We asked JoeBen Bevirt about this historic day for Joby Aviation, for transportation, for Santa Cruz and the world. And he sent our entrepreneurial spirits to the stratosphere.

As we enter another lockdown, it is more important now than every to support your local businesses. And guess what? Most of them deliver. Help your favorite community business by buying locally.

The world is adapting to live with the circumstances created by the coronavirus. Who needs the internet now more than ever.

An historic moment for Santa Cruz County: Jacob Martinez / Founder and Executive Director of Digital NEST has been chosen as one of five recipients of this year’s The James Irvine Foundation Leadership Award.