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Free Small Business Help Desk for Underrepresented Founders - identify your target market

Mireya Arteaga has spent the past 15 years shaping strategy for billion-dollar companies like Google, GoDaddy, and Goodby Silverstein. I’m also the Board President of the Insights Association West Chapter, a mentor with Women in Tech and Women in Research, and a guest lecturer at universities. I know I wouldn’t be here without the people who opened doors for me. Now it’s my turn to give back. Too often, POC, women, neurodivergent entrepreneurs, and first-generation business owners don’t get access to the kinds of insights I’ve spent my career developing. That’s why I’m hosting a free 90-minute Help Desk Session for a small group of micro- and small-business founders. Together, we’ll: Define your true target audience. Learn how to validate ideas before you invest too much. Work in a small group (4 people max) so you get direct guidance. Leave with a replay and worksheets you can keep using. I’ve spent 15 years working with billion-dollar businesses - and talking to countless small business owners, so you don’t have to. The pilot Help Desk Session will be on Friday, October 4 from 7:00–8:30 pm PST on Zoom. If this sounds like you (or someone in your network), sign up by emailing me at mireya@human-stories.com.

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October 3

The NEXTies: Earth and Sea

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October 4

Scheherazade