News Highlights

We don’t only report the news, we make the news. Our news highlights and archive here.

Interested in getting 24,000+ eyeballs to view your company’s content? Become a Santa Cruz Works Partner or, see 3rd party content Sponsors.

Not on our mailing list yet? Subscribe to our newsletter here!

event Matthew Swinnerton event Matthew Swinnerton

PPP: Perils, Pitfalls, and Problems

So you've finally made it through the PPP application process with your bank and you're about to get the PPP loan, or you got it already. Congratulations. But did you read the fine and not-so-fine print?

Read More
Doug Erickson Doug Erickson

Silicon Valley IoT & Blockchain Hackathon

Have some ideas on how to bring IoT into the solution while addressing problems such as trust and scale? Want to try the technology and have some fun in the process? Then this hackathon is for you!

Read More
Guest User Guest User

Story Behind Discovery Channel's Rebrand

Michael Sikand interviews Derek Koenig, Chief Content and Creative Officer at the Buffalo Groupe and former SVP of Global Creative at Discovery Channel and CMO at Vail Resorts. He discusses leading Discovery through a major rebrand, producing an Emmy winning commercial with Steve Irwin and Lance Armstrong!

Read More
Matthew Swinnerton Matthew Swinnerton

Fiber For All broadband Subsidy Bill Approved

Future proof, fiber-based broadband infrastructure got a big boost yesterday as the California senate’s energy, utilities and communications committee voted to approve senate bill 1130.

Read More
Matthew Swinnerton Matthew Swinnerton

Toby Corey Interviews Ethan Brown, Beyond Meat

Ethan Brown is the founder, president and CEO of Beyond Meat. In this talk, Stanford lecturer Toby Corey interviews Brown about how his company has redefined “meat.” A startup story for all times, exploring some of the pivotal moments of his journey from idea to IPO.

Read More
Matthew Swinnerton Matthew Swinnerton

Local Business Adapted Quickly During Covid-19

Agus and her husband Wiki are two creatives that moved to Santa Cruz last year. Like many people in the neighborhood, they moved here because of the waves and the beauty of the mountains.

Read More
Doug Erickson Doug Erickson

PPP: Perils, Pitfalls, and Problems

So you've finally made it through the PPP application process with your bank and you're about to get the PPP loan, or you got it already.  Congratulations.  But did you read the fine and not-so-fine print?

Read More
Matthew Swinnerton Matthew Swinnerton

Digital NEST, Rises to The Challenges of COVID-19

Digital NEST, a youth workforce development and empowerment center located in Watsonville and Salinas, CA, has moved all of their in-person classroom curricula online and has found new ways to support a community in need.

Read More
Matthew Swinnerton Matthew Swinnerton

Twitter Employees Can Work From Home Forever

Twitter will allow employees to work from home for as long as they want. Twitter CEO Jack Dorsey told his employees Tuesday that many of them will be allowed to work from home in perpetuity, even after the coronavirus pandemic ends, according to a company spokesperson.

Read More