News Highlights

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Doug Erickson 9/2/20 Doug Erickson 9/2/20

The Smart Sister's Solution to COVID Testing

Santa Cruz entrepreneur Emma McLaren shares a sister story about COVID 19, Bill Nye the Science Guy, and why we should heed the advice of these wise sisters.

Guest User 10/30/19 Guest User 10/30/19

Part 1: Why Santa Cruz? Lifestyle + Business Sense

For locals, and perhaps outsiders, it seems like common knowledge: people want to live in Santa Cruz over Silicon Valley because it’s an objectively wonderful place. Beach, redwoods, limited fog, cheap parking garages.