INNOVATION NEWS
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Santa Cruz Companies to Watch in 2026
Santa Cruz County’s 2026 watch list marks a shift from invention to execution. These companies are scaling with real organizational maturity, durable advantages, and clear catalysts, while staying anchored locally. From aviation and fintech to climate systems and biotech delivery, Santa Cruz is proving it can build globally and keep value here.
Wonderfil Partners with Dr. Bronner's and Whole Foods Market to Launch Refill Stations
Wonderfil, the Santa Cruz startup that aims to revolutionize the way liquid and cream products, recently announced a collaboration with Whole Foods and Dr. Bronners.
Wonderfil's Update: Taking Giant Leaps in Sustainable Refilling Solutions!
Thrilling updates from the exciting startup, Wonderfil - a name now synonymous with innovation in sustainable refilling solutions for liquids and creams used in stores.
Startup Rumble Part 2
This is part 2 of Startup Rumble where startups compete for fame and glory. YOU the audience vote for the winners.