Join us for an evening of innovation as Santa Cruz-area entrepreneurs share what they're building, from elevated transit systems to sustainable retail hardware to game design and immersive experiences.

Discover how Purcell’s innovative approach to bulk product dispensing and their partnership with Fictiv led to groundbreaking success and sustainability. Learn more about their inspiring journey of perseverance.

How did Santa Cruz based innovative retail merchandising equipment company, Purcell do in 2023?

Update from Santa Cruz Accelerates startup company, Purcell. They’ve got a new dispenser!

Mid 2022 is a good time to check in with local companies, learn about developments, hiring, and their summer vacation activities.

Smart dispenser technology company, Purcell, shares quarter 2 updates.

Purcell, an innovative retail merchandising equipment company based in Santa Cruz, California, recently released an overview of its Q1.

Santa Cruz is ripe with startups and “super-startups”. We list the top 10 to watch in 2022.

Did you miss the Startup Rumble? No worries, we’ve got a recap and recording for you!

Purcell addresses the core inefficiencies in our food system which contribute to plastic waste and 37% of GHG emissions.