Behind the Beans: Cat & Cloud Company Spotlight & Roastery Tour
Santa Cruz Works is teaming up with Cat & Cloud for a one-of-a-kind Company Spotlight event that takes you behind the scenes of one of Santa Cruz's most beloved coffee brands. Whether you're an occasional drinker, a self-proclaimed coffee nerd, or just want to learn about another cool local company, this experience is built for you. Get your ticket and join us on October 16 at 8:30am!
What You'll Experience
The Cat & Cloud Story Hear how a small idea grew into a Santa Cruz staple, straight from the people who built it.
A Full Roastery Tour See where the magic, and the machinery, happens. Walk the floor where it all comes together.
Live Coffee Roasting Demo Watch green beans transform in real time as they're roasted right in front of you.
Guided Cupping Session Learn how the pros taste and evaluate coffee, and sharpen your own palate along the way.
Open Q&A with the Cat & Cloud Team Ask anything, from sourcing and roasting to brewing at home.
Why You Should Be There
This isn't just a coffee tasting. It's a firsthand look at the craft, science, and passionate team behind every cup. You'll leave with a deeper appreciation for your coffee and probably a few new brewing tricks too. And mingle with people who also like learning about coffee!
Get Your Tickets
Space is VERY limited, so don't wait. Grab your spot and get ready to see coffee in a whole new light.
