Innovation News

We don’t only report the news, we make the news. Check out our news highlights and archive here.

Not on our mailing list yet? Subscribe to our newsletter here!

Interested in getting 10,000+ eyeballs to view your company’s content? Become a Santa Cruz Works Partner or, see 3rd party content Sponsors.

Doug Erickson 1/5/26 Doug Erickson 1/5/26

CEO Works Luncheon: Relational Intelligence: Relationship Strategy in a Machine World

CEO Works Luncheon opens the year with Relational Intelligence, arguing that as remote work and AI accelerate, the real edge is human: trust, communication, and belonging. Hospitality leader Steve Fortunato shares The Host Mindset to build engagement, productivity, and culture.

Malina Long 1/5/26 Malina Long 1/5/26

Coming Full Circle: Steve Fortunato's Return to the Santa Cruz Mountains

Steve Fortunato left the Santa Cruz Mountains bussing tables and returned decades later as a proven hospitality founder. He built roomforty, The Fighouse, and more through “virtuous hospitality,” wrote a praised book on generosity, and is now creating an intimate mountain dining experience.