News Highlights

We don’t only report the news, we make the news. Our news highlights and archive here.

Interested in getting 24,000+ eyeballs to view your company’s content? Become a Santa Cruz Works Partner or, see 3rd party content Sponsors.

Malina Long Malina Long

Reservoir Farms Welcomes AgTech Startups

Reservoir has launched Reservoir Farms, the world’s first AgTech robotics incubator on a working farm. Located in Salinas Valley, it offers startups a real-world environment to solve real-world challenges in specialty crops at the heart of one of the world’s most important agricultural regions.

Read More
Doug Erickson Doug Erickson

Why Do Startups Fail in 2024?

Dive into the tumultuous world of startups where 90% fail. Uncover why and learn how to sail through the startup storm with our expert insights and strategies!

Read More
Doug Erickson Doug Erickson

SCWorks New Tech: Birthing to Data

We are very excited to announce our second New Tech event of the year. We have a stellar line up of companies ranging from women’s health to new financial management apps and much more.

Read More
Malina Long Malina Long

The Best Go-to-Market Strategies for Early Stage Startups

What strategies, systems, tools and skills will it take to engage and acquire your early adopter customers, and set the state to scale revenue growth? Kenan shows startups how to get their go-to-market strategy together to reach their goals.

Read More