News Highlights
We don’t only report the news, we make the news. Our news highlights and archive here.
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Reservoir Farms Welcomes AgTech Startups
Reservoir has launched Reservoir Farms, the world’s first AgTech robotics incubator on a working farm. Located in Salinas Valley, it offers startups a real-world environment to solve real-world challenges in specialty crops at the heart of one of the world’s most important agricultural regions.
Top 8 Accounting Mistakes to Avoid for Startups
Starting a business can be exhilarating, but with it comes a lot of numbers to crunch. Here’s some mistakes to be careful not to make when it comes to accounting.
Former Duolingo Executives “Outsmart” Higher Education?
Former Duolingo executives Jorge Mazal, Daniel Falabella, and Gina Gotthilf have launched Outsmart Education, a start-up dedicated to making college more accessible and affordable.
Pirta to Participate in Amazon's Sustainability Accelerator
Pirta is among eleven startups chosen to advance their paint cooling technology with the Amazon Sustainability Accelerator program.
Launching Your Startup's First Product on a Budget: A Basic 5-Step Blueprint
Ready to launch your startup’s first product on a budget? We’ve got a few tips for you.
Why Do Startups Fail in 2024?
Dive into the tumultuous world of startups where 90% fail. Uncover why and learn how to sail through the startup storm with our expert insights and strategies!
UCSC Biotech Ideathon Seeking Community Participation
Interested in biotechnology? The Biotech Ideathon competition is a platform for UCSC students to showcase their creativity and passion for sustainability and they want YOUR help!
Santa Cruz Accelerates Announces Startups Selected to Participate in 5th Cohort
10 startups have been selected to participate in Santa Cruz Accelerates 5th cohort. Could these be the next unicorns?
Why Accelerator Programs Can Be the Difference Between Success and Failure
Learn about some of the reasons why startups fail or succeed and how accelerator programs can help.
Spring Opportunities for Startups: AWS, Pitching, Y combinator, and more
Are you an entrepreneur interested in applying to Y Combinator, come from an underrepresented or Latino/a background, interested in scaling your business, etc.? Check out these resources.
SCWorks New Tech: Birthing to Data
We are very excited to announce our second New Tech event of the year. We have a stellar line up of companies ranging from women’s health to new financial management apps and much more.
The Best Go-to-Market Strategies for Early Stage Startups
What strategies, systems, tools and skills will it take to engage and acquire your early adopter customers, and set the state to scale revenue growth? Kenan shows startups how to get their go-to-market strategy together to reach their goals.
Q3 Update: Santa Cruz Tech Companies
Mid 2022 is a good time to check in with local companies, learn about developments, hiring, and their summer vacation activities.
Santa Cruz Launchpad Kudos & Winners
Santa Cruz Launchpad event at the Cowell Ranch Hay Barn at UCSC featured 19 student teams, 25 company exhibitors, and nearly 500 attendees in total.
8 Cognitive Abilities The Best Teams Possess
What cognitive abilities do the best teams have? In a recent study, there are 8 super powers that all successful startups have.
Techstars Startup Weekend 2022 a Bright Success
TechStars 2022 made all other events seem like black holes in comparison. These entrepreneurs have futures so bright, well yeah, I needed shades to watch.
10 Startups to Watch in 2022
Santa Cruz is ripe with startups and “super-startups”. We list the top 10 to watch in 2022.
Recording: SC Works New Tech 01SEP2021
Santa Cruz is booming with new startups. Join us for: Rosemary Menard / Director of Water City of Santa Cruz, Seeds Renewables, RealSeq, DoorFinder, Project Unicorn, Akkio, Waygate
Interview with CEO of the Stealth Startup: ESAIYO
When we learned about ESAIYO from Santa Cruz entrepreneur Andy Van Valer, my first question was - what does “ESAIYO” mean? In this article, we interview CEO and co-founder Raymond St. Martin.
Coronavirus Impact on Startups: Advice from VCs
How has the health crisis impacted venture capital and startups? Advice from 5 local angels. And special guest: Ralph the Knucklehead of Silicon Valley.