Hard at work, the Choose Santa Cruz Team distributed Jump Start your Restart kits to businesses today. Masks, hand sanitizer, signs, and much more.

An idea popped into the head of Socrates Rosenfeld while he was working at McKinsey & Company - an e-commerce marketplace for cannabis - Jane Technologies, Inc.

Ethan Brown is the founder, president and CEO of Beyond Meat. In this talk, Stanford lecturer Toby Corey interviews Brown about how his company has redefined “meat.” A startup story for all times, exploring some of the pivotal moments of his journey from idea to IPO.

UC Santa Cruz computer science students have advanced to the finals in a prestigious Amazon competition to build a “socialbot” that can converse with humans.

Did this guy really sell his $140,000 G-Wagon for a Onewheel? We are guessing not but a nice contrast / comparison is given.

Agus and her husband Wiki are two creatives that moved to Santa Cruz last year. Like many people in the neighborhood, they moved here because of the waves and the beauty of the mountains.

So you've finally made it through the PPP application process with your bank and you're about to get the PPP loan, or you got it already.  Congratulations.  But did you read the fine and not-so-fine print?

In very broad terms, a goal is the idea of a future or a desired result. A habit is a routine behavior. Which is more important: the goal or the habit?

Digital NEST, a youth workforce development and empowerment center located in Watsonville and Salinas, CA, has moved all of their in-person classroom curricula online and has found new ways to support a community in need.

Biomolecular engineer Nader Pourmand is evaluating the use of a novel nanosensor to provide rapid, low-cost, and accurate serology tests for coronavirus antibodies

Twitter will allow employees to work from home for as long as they want. Twitter CEO Jack Dorsey told his employees Tuesday that many of them will be allowed to work from home in perpetuity, even after the coronavirus pandemic ends, according to a company spokesperson.

Digital fundraising is more important than ever for nonprofits. Learn how to replace your in-person efforts with digital stand-ins that drive donations.

UC Santa Cruz–based nonprofit enlists student interns to help small businesses weather the COVID-19 lockdown by advising them in making the pivot from analog to digital during economic downturn

Santa Cruz Works will feature Tony Hughes at 4pm PT Thursday, May 28, 2020. Our webinar link will be posted soon. Until that time, read and watch Tony in this very helpful article.

The Santa Cruz Tech community has some of the brightest, creative and innovative in the tech industry. As a community, we have been known for joining together and providing solutions to big problems.

Toby Corey introduces the new GetVirtual program for businesses seeking tech help, fueled by talented students who will receive credits.

Michael Sikand interviews G. Craig Vachon, the Santa-Cruz based entrepreneur-investor and author of best-selling spy thriller.

Better than the cover of the Rolling Stone! Santa Cruz Works and UCSC are featured in Guy Kawasaki’s Remarkable People.

Santa Cruz County Office of Education is working closely with Cabrillo College Computer Information Systems Department to offer a Cyber Security Enrichment Program for students entering 6th grade through 12th grade across the county.

For most people the term "Artificial Intelligence" conjures up images from movies. The menacing killer robots from The Terminator or perhaps something more subtle and sinister like HAL from 2001. Definitely entertaining and thought provoking but the concepts covered are more science fiction than science.