INNOVATION NEWS

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Doug Erickson Doug Erickson

The Guy Who Stayed: Tony Nuñez

Watsonville native. Former regional editor. Nonprofit communicator at Community Bridges. Board chair of the Pajaro Valley Health Care District. A decade-plus of showing up for South County — in the newsroom, the boardroom, and everywhere in between.

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Doug Erickson Doug Erickson

Santa Cruz New Tech Lights Up the Rooftop at Anton Pacific

Santa Cruz New Tech hit the Anton Pacific rooftop on May 6 with 130+ attendees, perfect weather, Pleasure Pizza, Cruz Control live, and five sharp presentations from BOARD, Jane Technologies, Light Links, Sonde, and Afterglo. Thanks to sponsors Comcast Business, Greater Zurich Group, and Anton Pacific.

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Neil Erickson Neil Erickson

Launchpad 2026 Is This Week — and the Employer Lineup Keeps Growing

Launchpad 2026 is next week on Wednesday, May 13, bringing students, job seekers, employers, and founders together at The Grove for startup pitches, hiring connections, and local networking. The employer lineup continues to grow, with OurEnergy and Onewheel/Future Motion joining the event, and late company registrations are still welcome as space allows.

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Doug Erickson Doug Erickson

Santa Cruz Works Rooftop New Tech is BACK!

Santa Cruz Works New Tech Meetup returns May 6 to the rooftop at Anton Pacific — stunning views, food & drinks, and six founder presentations from some of the most exciting startups in tech. Don't miss it.

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Alex Lund Alex Lund

Santa Cruz Record: The Quiet Backbone of Santa Cruz Business

The Santa Cruz Record has served as Santa Cruz County's newspaper of record since 1972, providing affordable legal publishing services — including fictitious business name filings and public notices — that help local entrepreneurs meet compliance requirements and launch legitimately.

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Alex Lund Alex Lund

KZSC 88.1 FM: Fundraising for Student-run Community Radio

KZSC Santa Cruz 88.1 FM broadcasts 20,000 watts reaching over 3.2 million people across Santa Cruz, San Benito, and Monterey counties — now they need your help! KZSC is hosting their Spring Fundraiser and hopes to raise $25,000 to help fund operational costs for the 2026-2027 school year.

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Guest User Guest User

From 1% for the Planet to Global Film Fests: How Local Support from Mountains Wave is Expanding Global Awareness for Surf Ecosystems

Santa Cruz is home to a growing set of studios and agencies that treat their work as a force for something larger than the next campaign. Mountains Wave GTM, a Santa Cruz County–based branding and go-to-market agency, is one of them — and over the past few years, its partnership with Save The Waves Coalition has become a quiet case study in how a local business can help amplify global conservation work.

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Neil Erickson Neil Erickson

Luncheon Brings Restaurant Leaders Together for a Look at AIO

Santa Cruz Works is hosting an invitation-only luncheon on May 13 at the Cocoanut Grove, bringing together restaurant leaders for a private introduction to AIO, an AI platform built specifically for restaurant operations. Guests will also learn about Launchpad 2026, offering an added opportunity to connect with local talent at Santa Cruz County’s largest job fair.

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