Dave Evans, Stanford Life Design Lab co-founder, EA co-founder, and Santa Cruz Works board member, discusses his new book "How to Live a Meaningful Life" at Bookshop Santa Cruz, Thursday, August 27, 7pm. Free.

Atoms and Joby Aviation are teaming up to build America's air taxi infrastructure, starting with landing hubs in Florida, New York, Texas, and California.

Santa Cruz apparel founder Megan Thorn grew her company from a garage operation into an $8 million business, but disconnected inventory and sales data made fast decisions difficult. By bringing Shopify, wholesale, warehouse and margin information into one daily briefing, Cardyn helped her identify risks earlier, avoid costly stockouts and plan production with greater confidence.

Google is reshaping Search around AI-generated answers, changing how users discover websites and how businesses measure online visibility. As more research happens directly within search results, companies will need clear, detailed content that AI systems can understand, reference and recommend.

From a garage to a world championship to the pages of Santa Cruz Vibes, X Academy is celebrating and you're invited

SUP Shack is celebrating 15 years in Santa Cruz with a ribbon cutting on August 28, an open house on August 29 and a Decorate Your SUP event on August 30.

Did you miss our CEO Works event with Toby Corey? Check out the recording and recap here.

If your company is outgrowing its current space, or you’re searching for the right home to grow into, we want to hear from you.

Nine bold new research projects, from decoding fungal networks to mapping the genetic secrets of aging, just got seed funding from the UC Santa Cruz Genomics Institute, and a new wet lab partnership with SCWorks could soon give them all a home.

The 2026 UC Systemwide Bioengineering Symposium returns to showcase the latest advancements in bioengineering research and innovation.

After two years of Santa Cruz Game Dev Meetups, host Tyler Coleman of Retra Games is throwing open the doors at Nextspace on July 30 — play local games, meet their makers, and meet the Game Grove Incubator's first cohort.

DART and Vets to Drones are teaming up to connect military veterans with training, certifications, mentorship and high-wage careers in advanced air mobility.

Guy Kawasaki and Daniel Coyle explore why flourishing depends less on individual achievement and more on community, shared growth, and learning through imperfect, collaborative work.

Two retired Silicon Valley executives — a former Hulu CTO and a Fortune 500 division president — are building an entrepreneurial ecosystem in Humboldt County. Santa Cruz has seen this movie before. It works.

Want to make a difference at a Santa Cruz County Non-profit? Find your fit at Community Foundation’s annual mixer!

Santa Cruz's Joby Aviation just locked in a deal to bring electric air taxis to the skies over London and Manchester.

Santa Cruz Works members get to save even more on coworking with an exclusive discount from Nextspace!

Santa Cruz Ventures makes Light Links its 11th portfolio investment — a Santa Cruz Works accelerator graduate and Launchpad 2025 winner using infrared light to give robots what Wi-Fi never could: certainty.

Boston-born ag tech company Farmblox has relocated its headquarters to Santa Cruz, bringing a sensor-agnostic farm automation platform to the heart of California's specialty crop country — with ambitions well beyond the farm gate.

As the new Downtown Library begins to take shape, members of the community have a unique opportunity to be a part of positive, local change.